Creating Your Restaurant Menu in Digital Format
In a world plagued by successive crises—health, economic, and ecological—limiting costs while improving service and reducing carbon footprint is a daily challenge. In this context, service applications are becoming essential, enabling businesses to provide information to customers via their smartphones while decreasing operational expenses.
Digital Menu aligns with this trend by offering a range of high-quality, flexible, and affordable services. The system caters to restaurants, hotels, cafes, bistros, and breweries, each with their own unique style and personalized digital menu.
Digital Menu
The digital menu is a system that allows food establishments to make their menus available to customers via a web application. The principle is simple: the customer scans a QR code and the menu appears.
With this system, there’s no longer a need for printed menus, resulting in significant cost savings. Modifications are easy to implement and take effect immediately.
The system requires that customers have a smartphone to scan the QR code. While a few paper menus may still be necessary, or better yet, providing tablets can cater to the needs of customers, especially older individuals who may find new technologies challenging.
Additionally, this solution relies on having mobile network coverage. If your coverage is weak or unavailable, other accessibility solutions can be considered, such as offering free Wi-Fi access. A specialist can advise on the most suitable setup for your establishment.
Your Menus Available Anywhere, Anytime on the Application
Positioning the QR Code wherever you prefer in your establishment—entrance, tables, waiting area—allows easy access for your customers. When scanned, the application opens, granting unlimited access to your menu. For instance, a QR code placed in a hotel room enables travelers to view all services offered by your establishment directly on their phone.
Your Menu, Your Identity
It is important that your customers immediately identify your establishment. For this reason, on the Carte de Restaurant application, your business name is prominently displayed in the link, easily recognizable.
To further enhance the experience, your logo is inserted into the header of the menu, respecting your brand guidelines and identity. Moreover, the available color palette allows for the creation of your digital menu using the same design elements as your traditional menus. At every step, your customers remain within your visual universe.
To stay connected with your customers, links to your website and social media platforms are provided at the bottom of the page. This ensures your customers can easily stay in touch and keep up with your updates.
Application and Hosting
The application is a web-app, supported by a wide range of systems such as iOS, Android, or Microsoft. It can be installed on smartphones just like any other application, allowing your customers to access your menu from anywhere.
The system and your information are hosted in France, with a leading provider of eco-friendly hosting. This ensures not only accessibility but also security for your menu.
IT Skills and Creations
Using the system is highly intuitive. There’s no need to be a computer pro to build your menu and items. While initially time-consuming to input all information, operations become quicker with continued use.
However, if you feel unprepared to do it yourself because:
- This step seems daunting to you;
- You lack the time to dedicate to it;
- You want to enhance your presentation.
To support you, Carte de Restaurant offers an optional service called Initial Integration. This service allows you to send all your documents to the creation team, regardless of their formats. They will handle the creation of your digital menu while adhering to your printed menu, preferences, and instructions. Once completed, they will provide you with the link and QR code for immediate and comprehensive deployment.
Practical Features
The digital menu can be enhanced in various ways: photos and videos of dishes, daily comments from the chef, sommelier, or dining room manager. You share your experiences and create a unique connection and immersion that strengthens your customers’ attachment.
Many customers want to know the detailed composition of dishes, whether they are vegan, have intolerances, or allergies. This information is crucial for them. The application allows them to check ingredients and the presence of potential allergens. This reassures and respects customers, eliminating the need to ask numerous questions to the server before making a choice.
The application offers a multilingual version of your menu for international clientele. This feature also serves as a appreciated sign of respect and consideration.
The system provides access to visitor analytics, with statistics available at any time. Using these overall data, you can analyze peak times and days of attendance, adjust your services, optimize staffing and supplies. With a clearer understanding of your needs, you can operate more efficiently, thereby reducing losses and unnecessary purchases.
4 Service Plans
Carte de Restaurant offers 4 subscription plans tailored to your budget and needs, with no commitment. The One Shot plan, starts at €89.90 / year. The most comprehensive plan, Premium, begins at €39.90 / month or €399.00 / year.
Additionally, Carte de Restaurant offers a plan for hotel groups and chains. The operation is the same, with the option to centralize activities.
By opting for Carte de Restaurant‘s digital card, you choose the plan that best suits your establishment, achieve economies of scale, and provide a quality customer experience. Managing your business becomes easier while making a significant gesture for the planet.
Find additional information at https://carte-de-restaurant.fr and view the sample menu here.